JL;DR SUMMARY Israeli filmmakers Dani Schoffman, Ruth Berdah-Canet, and Barak Rivkind are working pro bono for Israel's Hostage and Missing Families Forum to create compelling videos, including the viral #BringThemHomeNow campaign with over 150 million views. A way out west there was a fella, fella I want to tell you about, fella by the name of Jeff Lebowski. At least, that was the handle his lovin' parents gave him, but he never had much use for it himself. This Lebowski, he called himself the Dude. Now, Dude, that's a name no one would self-apply where I come from. But then, there was a lot about the Dude that didn't make a whole lot of sense to me. And a lot about where he lived, likewise. But then again, maybe that's why I found the place s'durned innarestin'.