Matan Adelson, the youngest son of Miriam and Sheldon Adelson, has taken on the challenge of transforming Hapoel Jerusalem into a prominent force in Israeli basketball and potentially an international brand.

Ofri Naveh, an Israeli freshman forward, has joined West Virginia University's basketball team and has received an outpouring of support from fans.

Maccabi Tel Aviv's Under-14 basketball team traveled to New York City to participate in the Gatorade Battle of the Boroughs tournament during NBA All-Star weekend, aiming to expose the players to American basketball and attract fans to the Maccabi brand.